The mobile phone will soon become the most powerful channel for persuasion, more influential than TV, radio, print, or the Internet.

This new book presents 20 perspectives on how mobile devices can be designed to motivate and influence people—and how this emerging trend will change the way you live, work, and play.

Buy it today on Amazon


Paperback: 166 pages
Publisher: Stanford Captology Media
ISBN-10: 78097950251
ISBN-13: 978-0-9795025-2-1